Mobile Monday London

Yes, it’s not going to be on a Monday and it’s not in London, but Mobile Monday London is indeed off to Barcelona to Mobile World Congress. And as part of that, we’re putting on a panel session for you. So what’s it all about then?

Probably preaching to the converted here, but we all know how much mobile technology has changed our lives. By the same token, we also know that the world of traditional media is in trouble. Or at least, that's what we're led to believe with declining advertising revenues and fragmented audiences. With all this change, what is the role for mobile? What are the opportunities and challenges? Is traditional media dying, and if so, what should be done about it? And what are the secrets of success for mobile companies wanting a slice of the global media pie?

In this panel session, you'll be hearing from some of the UK's biggest mainstream media owners and some of their counterparts from the mobile industry. All will be sharing their pearls of wisdom with you. We’re just confirming all our speakers but Steve Ives, CEO of Taptu and Lucie Mclean who is Senior Product Manager in BBC FM&T Audio & Music & Mobile will be two of them. They will be joined by an illustrious cast. Watch this space for updates.

We are opening the event to other Mobile Monday chapters so it’s a good chance to meet and mingle with some new people as well as some familiar faces and try and make sense of the madness that is Mobile World Congress. We will be providing refreshments too – drinks and tapas -  thanks to the generous support and hosting skills of the UKTI. You will need an exhibition pass for Mobile World Congress in order to attend as it is on site at La Fira.

This event is hosted by UKTI.

Date: Tuesday 16th February 2010 – 4pm - 6pm

Place: Sala D, Mezzanine floor between Level 0 and Level 1 in Hall 2, Fira Barcelona in Montjuic. This is more or less opposite the UKTI stand so quite easy to find.

Agenda:

Doors open at 4pm. Please be on time. We have a tight schedule.

4.10pm - welcome and introductions

4.15pm - panel session with questions and discussion from the floor

5.00pm - 6.00pm - networking, tapas and drinks

Please RSVP at: http://momolo.org

* Places are limited. Early confirmation of acceptance is advisable *

Please contact Helen Keegan helen@[removethis]mobilemonday.org.uk or Daniel Appelquist dan@[removethis]mobilemonday.org.uk if you have any questions.

We look forward to seeing you in Barcelona!

Labels: 3gsm, mwc, ukti

posted by technokitten  # 20:50 0 comments links to this post

UK Trade & Investment has created a unique opportunity for 20 UK companies to engage with the media in the run up to Mobile World Congress 2010.

On 20th January 2010, UKTI will be hosting a media speed networking event in London for the successful companies, these companies will be selected from a panel board and notified of their involvement by 10th December 2009.

The event will enable UK companies to meet with relevant journalists with an interest in Mobile World Congress in advance of the show to share news and generate interest in their company's products and services.

It can be notoriously difficult to gain the attention of journalists at Mobile World Congress, particularly for smaller companies. This event aims to provide an opportunity for companies to do so before the Congress takes place.

There is a strict limit to the number of companies that can benefit from this event and for this reason companies that wish to be considered will need to complete a simple form and also be able to fulfil some strict criteria.

The criteria are:
» Submission must be made by 30 November 2009
» You will need to have someone available to be present in London on 20th January
» You will need to have a newsworthy story: product, innovation, or development that you are able to speak with the media about
» Whilst we will ask journalists not to use the information that they receive until Mobile World Congress, companies attending will need to be certain that the news they have will be ready for public release on 15th February 2010. It will not be possible to include innovations or agreements that are not certain to take place
» You will need to be available on the telephone during November or December 2009 to discuss the news that you will be announcing at Mobile World Congress

What kind of journalists will be attending this event?
We will invite journalists from national, trade, technical and consumer technology publications that have an interest in Mobile World Congress 2010. We will also invite the Mobile World Congress show newspaper and television station.

Will I be certain that my news will be published?
No. This will depend on the news agenda for journalists and the newsworthiness of your stories.

What is in it for me?
You will get the chance to tell the story of your company to up to 20 journalists with an interest in mobile communications before they arrive at Mobile World Congress.

APPLICATION FORM:

Name of Company:
Year founded:
Number of employees:
Turnover:
Primary spokesperson for the media:
Company description:
Company primary market:
Company primary customers (eg manufacturers, mobile operators):
Company's target media publications:
Briefly describe the news you will be announcing at Mobile World Congress 2010:

Submit you application to Jessica Eddens on mobileworldcongress[at]tradefair[dot]co[dot]uk

STOP PRESS: Please note that we will have tickets to give away for Mobile World Congress in a draw for delegates of Heroes of the Mobile Screen on 7 December. You can buy tickets now for £99 (ex VAT/bkg fee) at http://mobileheroes.net/register

Labels: mobile, mwc, ukti

posted by technokitten  # 22:51 0 comments links to this post

Mobile Monday London in association with UK Trade & Investment present the Future of Mobile Lunch at Mobile World Congress, Barcelona

– Wednesday 18^th February 2009 at Restaurant Oleum –

We are living in an age of digital convergence. Not only that, but our creative and technology industries are also converging. So what does this mean? What are our mobile customers up to? Who are they and what do they want in their mobile future? What kind of businesses will succeed in this new climate? What services, devices and infrastructure are needed to create this future? And how do we support this future commercially in terms of resources and business models? And is the UK the hotbed of creative and technology talent that we like to think it is?

Exploring these key themes over a relaxed lunch at Restaurant Oleum are some key industry players who, between them, have many decades of business experience across the creative, marketing and mobile industries. Lord Davies of Abersoch, Minister of State for Trade & Investment will open the proceedings and then we’ll follow with a panel session. Our panellists are

• Dr Walter Tuttlebee from the Mobile Virtual Centre of Excellence who has recently been working on comprehensive research on how to support the 2020 Mobile Vision. Walter is the nearest thing we have to a crystal ball for the mobile industry.
• Alistair Hill of comScore M:Metrics who knows who our mobile customers are and what they’re up to across Europe. The emerging trends happening right now should help us plan for the near future at least.
• Jennifer Grenz, VP of Marketing at Shozu will be sharing her insights into customer behaviour, marketing and working within a company that crosses the gap between creative and technology industries.
• Pamir Gelenbe, a partner with Newton More Venture Capital and Private Equity and co-founder of mobile marketing company, Flytxt. Pamir knows where the money is and where it’s going, and maybe even how to get it. He might just be worth listening to.

The event is proudly supported by UKTI, who have been invaluable in their support to both the Mobile Monday London community and to British business in general. They are one of our unsung industry heroes and we’re thrilled to be working with them on this very special lunch event.

There are just 80 places available at this lunch and we wouldn’t want you to miss out so be sure to RSVP promptly. 50 places will be made available to Mobile Monday members globally via local Mobile Monday chapters.

The Details

Location: Restaurant Oleum, C. Mirador Del Palau Nacional (MNAC Palau Nacional, Montjuic) 08004 Barcelona [Google map link]

Time: Doors open at 12:45pm for a prompt 1pm start.

Panel session: 1pm until 2pm, which will be followed by networking

*Lunch and drinks will be served during the event courtesy of UKTI*

RSVP to Helen Keegan, Mobile Monday London, helen@mobilemonday.org.uk by 9am Friday 13th February please.

About UK Trade & Investment

UK Trade & Investment is the Government organisation that helps UK-based companies succeed in the global economy. Our range of expert services are tailored to maximising the international success of individual businesses. UK Trade & Investment also helps overseas companies bring high quality foreign direct investment, including R&D, to the UK’s open economy – acknowledged as Europe’s best place from which to succeed in global business. UK Trade & Investment offers expertise and contacts through a network of international practitioners throughout the UK and in British Embassies and other diplomatic offices around the world.

For further information please visit http://www.uktradeinvest.gov.uk

Ph: +44 (0)20 7215 8000

About Mobile Monday London

Mobile Monday London is a community of around 3,000 individuals, primarily in London, with a common interest in mobile communications in general and mobile data in particular. We now reach beyond the mobile industry specifically and cross over into media, marketing and web 2.0 where there is also an interest in things mobile. Mobile Monday London is part of a grass roots network of Mobile Monday chapters globally. We've been operating since November 2005 and organise free monthly topically themed events of interest to our mobile community and beyond, detailed at our Web site http://www.mobilemonday.org.uk.

Labels: 3gsm, events, mobilemonday, momolondon, mwc, ukti

posted by technokitten  # 16:55 0 comments links to this post